by David |
Whether new or experienced in the field of PPC Management, it is always really helpful to think about the basics of your PPC Campaign particularly before launching an entirely new one. There are various different topics that could be covered in a post designed...
by David |
PPC Managers are human beings too, first and foremost, just like everybody else. Therefore, just like everybody else PPC Managers do make mistakes and shouldn’t be treated too harshly when such things occur, particularly if these mistakes happen once every millennium....
by David |
Have you heard of the relatively new, cool and funky QR Codes? If not, read this short post now to find out what they are. You will be fascinated. A QR Code is basically an ingenious way of merging print-based advertising with internet advertising at the click of a...
by David |
One of the most important things that a PPC Manager can learn to incorporate into his or her daily cycle as a PPC Manager is to test their campaign. PPC Management Testing is by far one of the most important actions that a PPC Manager can take in order to improve the...
by David |
In late June, it was announced that there are some important changes to the Google AdWords reporting features. Since then, Google has been listening to the feedback given by PPC Account Managers and PPC Advertisers who have either been happy with the changes on these...
by David |
Google AdWords has recently launched a new website purely devised to support and advise small to medium sized business owners about the best ways in which to run a successful Google AdWords account and get the most from your PPC Advertising. This new website is...
by David |
Just because Webrageous Studios thinks you should know… Google has been voted 4th in the best global brands report of 2010 run by Interbrand. In fact, Google has managed to increase their ranking from 6th to 4th; yet more proof of that fact that PPC Advertisers should...
by David |
The Google AdWords Advertisement Auction and Bidding Management is perhaps one of the most confusing elements to grasp and one of the most difficult elements to explain. Because of this, a lot of people fail to understand its huge importance as well. ...
by David |
Google AdWords intends to begin charging a consistent amount to Google AdWords account holders which will be, for the first time, a fixed amount every month based on a daily budget. The AdWords monthly charging limits aim to make budgeting easier for every PPC...
by David |
The My Client Center (MCC) within Google AdWords has been updated over the past few weeks. A number of different features have been added to the interface in order to make the user experience of the MCC more effective and useful. The following features are the most...
by David |
Enhanced PPC is a new bidding method recently made available by Google. It is a useful tool which can help all PPC Advertisers to improve the effectiveness of their pay per click bidding management strategies. An Overview of Enhanced PPC The Google AdWords Blog...
by David |
“How do I improve my conversion rate?” is a question asked by PPC Advertisers all the time. It is true that conversion rates can be improved greatly by concentrating on landing pages.. Landing pages in PPC campaigns are excellent places in which to begin...
by David |
All of the top three listings of the Google AdWords PPC advertisements on a SERP will now be displayed with a pale purple background. It is hoped that the choice of color will continue to make these paid advertisements more successful and improve CTR across the board...
by David |
Google TV has now been discontinued, but Webrageous is still able to provide pay per click management services for those advertisers with Google AdWords Campaigns. Did you know that Google runs an Online TV Advertising Contest which is free for ANYONE to enter?...
by David |
This is just a short post to make sure you are aware of the following cool updates at Google recently. Although these are not Google AdWords products and Webrageous Studios does like to focus on bringing you updates about Google AdWords features on the whole, the...
by David |
This is an interesting little number from Google regarding the way in which the Google SERP will function. As you all should know by now, because it is fairly common knowledge, Google is running between 50 – 200 different experiments or tests if you will,...
by David |
Pay pay click bid management is one of the most complex elements of a pay per click management campaign. Pay per click bid management is a subtle business and there are a number of different theories behind the best way in which to manage the bids of a PPC client. For...
by David |
If you are interested in improving your bidding management skills for the Google AdWords network, then you are in luck. Google AdWords has recently published a new online course available to anyone who has a Google AdWords Account and ID number at any time. The course...
by David |
Since September 2009, Google has been working to produce a new AdWords Keyword Tool that promises to be better in a number of ways. The news is that this new AdWords Keyword Tool is now finally out of the beta testing stage and within a couple of months it will have...
by David |
There are a number of different third-party providers operating through the Internet at the moment, including Tweetmeme, for example. These providers have already created Twitter buttons (and other Twitter applications) for internet users to use on their websites in...
by David |
Online Marketing through the Content Network is an excellent way of improving the manner in which you reach the audience that you know are going to be interested in your product, business or service. Sadly, many PPC Managers and Advertisers ignore the power of...
by David |
Social Media Networking is a free form of online marketing and can be incredibly successful. However, it is really important that lots of effort and time is put into this form of online marketing because, without time and effort, results through social media networks...
by David |
GoogleAdWords’ new AdWords Campaign Experiemnts (ACE) tool has been out of beta testing and available for all PPC Managers and PPC Advertisers to use for the past three or four weeks. However, what happens if you are really unsure as to how to begin using this tool...
by David |
There is a huge amount of Google AdWords myths roaming the airwaves and cluttering up so-called expert PPC management blogs that plague the Internet. In fact, there are probably more articles and blog posts which pump out a lot of false information and badly put...
by David |
One of the easiest ways to improve any PPC campaign that you are managing is to care about your client’s business; to be passionate about what it is that they do or sell. In short, it is important to truly care about the content of what you are managing. If you...
by David |
There are three main reasons why US businesses should begin considering the possibility of promoting themselves more towards a Hispanic audience. These three reasons are as follows: 1. There are 46.3 million Hispanics living in the US today. 2. 20.9 million of these...
by David |
The short answer to whether a business can be marketed online without having a website is “yes.” In fact, a website that is not being marketed properly will cause more problems and more disappointment than a business without a website in the first place....
by David |
One of the main problems with the Internet is that it cannot be relied upon to work every time. Anything technological always runs the risk of breaking down or malfunctioning and websites are no exception. This is where the need for error message conversions come in....
by David |
Pay Per Click Management is becoming more and more complex and competitive by the day, particularly if managing Pay Per Click Campaigns through Google AdWords. For this reason it is important to search for a trusted and experience Pay Per Click Management Company that...
by David |
Next six Click Fraud in PPC Advertising is of course a concern for everyone and anyone who has something to do with the PPC industry in any way. You might be a PPC Manager, a Google Employee or a PPC Advertiser. Whatever your connection to PPC Advertising is, it is...
