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How to Avoid Low Volume Keywords in Specific Niches

What would you do if you found that the keywords you picked for your law firm’s PPC campaign have the… Read more

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Diagnosing and Fixing Poor Conversion Rates in Google Ads

Your law firm isn’t getting the desired leads, despite your competitive bids and the swanky ads you’re running. Your email… Read more

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PPC experts, what are the most useful ad extensions and why?

Are you running a paid ad campaign? Don’t forget about ad extensions, which are critical for making the most of… Read more

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The Fundamentals of Pay-per-Click Ad Copy for Lawyers

Crafting great copy for ads is one of the most critical aspects of PPC for attorneys. Unfortunately, it’s also one… Read more

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The Most Powerful Google Ads Metrics for 2020

Maybe your law firm is paying a freelancer or a marketing agency to optimize your Google Ads campaign. Or perhaps… Read more

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Common Google Ads Automated Bidding Mistakes and How to Prevent Them

When setting up a Google Ads campaign, you’ll be asked about bidding. Specifically, Google wants to know what type of… Read more

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Did you rescue your failing paid ad campaign? Tell us about your success story.

Few things are more frustrating than spending a small fortune on a PPC campaign only to have it sputter and… Read more

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Attorneys, How Has COVID-19 Impacted Your Business?

COVID-19 has ushered in a time of monumental challenges as well as silver linings. Where do legal firms fall on… Read more

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How to Choose the Right PPC Agency for Your Law Firm

There are a lot of law firms that use PPC advertising, and there are plenty of agencies pitching PPC management… Read more

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6 Mistakes That Can Ruin Your Lawyer PPC Campaign

Pay-per-click can be a powerful tool for your lead generation, but it can also be risky if not configured correctly…. Read more

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How Google Ads “Call Extensions” Can Help Lawyers Find New Clients

Is your law firm aiming to secure more cases and initial consultations from Google Ads? Then you need to start… Read more

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Google AdWords Suspension

Why does Google suspend AdWords accounts? Google wants its users to have a safe and positive experience with Google ads…. Read more

YouTube Retargeting Videos Work Great

We have been running retargeting campaigns for our clients for nine years. A fairly recent development is the ability to… Read more

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How to Secure Your Pay-per-Click ROI from Click Fraud

Warning! Click fraud is worse than ever, and it’s taking a toll on PPC advertising. Losses from fraudulent clicks amount… Read more

See What Sets Us Apart

New Results Video

Check out the results we’ve achieved recently for our clients – it may be easier to view if you click… Read more

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Important Elements for Websites To Convert Better With Google Ads

When you pay for clicks it is essential to have a website that converts well. Otherwise your competitors will be… Read more