Thankfully I’m not under house arrest because I did anything wrong. There’s just a lot of snow here at the […]

Here we go more into depth on just how to make changes to your Google Ads account with regards to […]

This video gives an overview of how you can react to this change. The next video in our blog goes […]

We just put together this infographic. We will follow-up with some video blogs to explain further: essentially broad match modifier […]

Demographic targeting is one of the oldest PPC features. PPC platforms have allowed their users to split audiences using details […]

Pay-per-click continues to be a great way for law firms to boost their online reach and get customers without any […]

Pay-per-click advertising is one of the most effective ways to boost brand reach in the digital world. SEO strategies and […]

Is your Google Ads campaign optimized for mobile users? In today’s smartphone-saturated culture, it’s crucial to cater to this segment […]

We do a lot of webinars, but we’re particularly excited about the webinar we did for Smith.ai earlier this month. […]

Most law firms convert only 3 to 4 percent of the traffic they receive on their websites. With Google Ads […]

This is a post about the things that commonly mess up the Google Ads experience. It’s a result of analyzing […]

  If you are supervising an employee or have outsourced management to an advertising agency then this webinar is for […]

Essentially, keyword match types let you define which search queries should trigger your ads to display in the SERP (search […]

Google Ads lives up to its name. The platform is committed to making advertising as easy as possible and helping […]

Does your law firm use Google Ads? Have you fiddled around with Dynamic Keyword Insertion but are unsure of its […]