Google’s new Local Service Ads (LSAs) could be one of the most powerful ways to bring leads to your law […]

Google Ads Reach Planner is one of many valuable tools in the Google Ads ecosystem. Designed to help you plan […]

YouTube video ads have lots of potential for a law company. Think about it: do you feel more connected to […]

Because clients in the legal industry build deep relationships with the professionals who assist them, they’re more likely to prefer […]

Google Ads assigns your account an optimization score. It’s easy to feel like you can do better when you see a 72% […]

Google recently announced a sunsetting of expanded text ads (ETA’s) at the end of June 2022. Google recommended “To prepare […]

Google Ads allows you to optimize for both online and offline conversions. Online conversions such as a prospect filling out […]

PPC and SEO are two of the most powerful digital marketing tools. With pay-per-click advertising (PPC), you boost your chances […]

Pay per click advertising is one of the fastest ways to generate attention for your law firm online. With the […]

Figuring out how to optimize your online ads can be a complicated process for law firms. Google Ad suggestions aim […]

Seeing Worse Results In Google Ads Compared With a Few Months or Years Ago? Here’s the best optimization hack to […]

Drop your cost per lead with this quick and easy tip. Watch the video below.

Your legal firm may have started small, but high-profile cases, excellent customers, and exponential growth can easily take your operations […]

One of my easiest optimization hacks is looking at the cost per lead for desktop, mobile and tablets , then […]

I just posted this on my linkedin profile. “Has anyone gotten calls from Google Ads offering free optimization help on […]