Google AdWords Video Preview: An Overview

In general, the internet audience prefers to watch and listen to videos than read articles. In our visually influenced society (film, TV and online internet channels being some of our favorite past times), businesses that are still not making full use of video as a...

Google AdWords API Upgrade

The first Google AdWords API Upgrade of the year has been released and the developments listed look, as always, extremely promising.   The one thing that Google always does well is to listen to the needs of Google AdWords Pay Per Click Managers and Google AdWords...

Google AdWords Mobile Instant Preview: An Overview

Google AdWords has come up with an amazing new feature once again. Find out more about Google AdWords Mobile Instant Preview and what it can do for you. What is the Google AdWords Mobile Instant Preview? The Google AdWords Mobile Instant Preview is a fantastic little...

Google AdWords Update: Optimize by Conversions Automatically

One of the best things about advertising through Google AdWords is that Google is always working to make the experiences of both advertisers and internet users as positive and effective as possible. One of the most recent developments for Google AdWords Advertisers is...
Negative Keywords and Law Firm Online Marketing

Negative Keywords and Law Firm Online Marketing

If your law firm uses Google AdWords to advertise its services via Google AdWords Pay Per Click then things are going to get even better now. Google continually aims to improve its Pay Per Click services and the most recent development specifically applies to the use...

Mobile Keyword Tool from Google: An Introduction

The time has come for advertisers to go all out when it comes to mobile. The use of smartphones and having continuous access to the internet via your mobile while you’re on the move is changing the face of online marketing once again, and Google has responded...