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PPC Campaign Testing to Improve Conversions… Don’t Do It!

Did you read the heading of this post correctly? Yes, you did. Webrageous Studios is saying that sometimes there are reasons NOT to test your PPC Campaign. At the risk of appearing a little bold, Webrageous Studios wants to highlight the fact that there are instances...

Estimated Top Impressions Tool Developed by Google AdWords

Perhaps you are already aware of the Google AdWords tool entitled, “Bid Simulator.” The Bid Simulator is an AdWords tool that has been in operation for the past year and allows the PPC Manager to see how many clicks and impressions any given advertisement...

PPC Campaign Testing: An Overview

PPC Managers know that testing is one of the most important things in PPC Management. Without regular testing a campaign can never be improved and the PPC Advertiser’s money is being squandered unnecessarily.   There are many schools of thought and routes...

The Importance of PPC Management Testing

One of the most important things that a PPC Manager can learn to incorporate into his or her daily cycle as a PPC Manager is to test their campaign. PPC Management Testing is by far one of the most important actions that a PPC Manager can take in order to improve the...