Why is Search Engine Optimization (SEO) Important?

Search Engine Optimization (SEO) is important to anyone who has a website. If you want to promote something, if you have products to sell or if you have services to offer, SEO is something to consider. Even if you utilize the power of PPC Advertising, SEO is still important. The scenario is as follows…

You have hired an experienced and trusted PPC Management Company, such as Webrageous Studios, to manage your PPC Advertising Campaign and you are receiving constant traffic to your site and a healthy number of conversions every month. You’re not making a huge amount of money from your Google AdWords Advertising, but you are certainly very happy with the results delivered by your PPC Management Company. (more…)

6 Different Types of Internet Searchers

The following bullet point list contains the six most common types of internet searchers that browse the internet everyday either looking for information or carrying out specific tasks. The internet searcher types are:

  • The navigational searcher
  • The known item searcher
  • The named page searcher
  • The informational searcher
  • The ad-hoc searcher
  • The transactional searcher

To find out what these different internet searcher labels actually refer to, read the full length article on the subject via the Webrageous Studios website. The material included in the article is really useful in terms of thinking about the principals of search engine optimization (SEO) and keyword development. (more…)