5 PPC Features for AdWords to Try in 2016

The year is halfway through, but there’s still plenty of time to boost your PPC performance in 2016. If your campaigns feel stale or aren’t getting you the results you need to build your business, it might be time to try some of the powerful but often under-used...

6 Tips for Improving Call Rates for Google AdWords

Getting potential customers to reach out to your company with a phone call can be a critical step in the sales process. If you’re running call-only ad campaigns or want to boost the number of call conversions you get from your existing PPC campaigns, improving...

Best Practices for Running Call Only Google Ads Campaigns in 2024

With smartphones becoming more and more pervasive in many people’s lives, consumers often look for ways to get in touch with the businesses they’re interested in as quickly as possible. Studies indicate that when given the option to call, up to 70% of searchers on...