The masterminds at Google have recently, as always, been working away frantically to improve the AdWords service that is offered and to make the day to day tasks of the PPC Manager much easier and much more profitable for the PPC Advertiser.
The most recent update is to the Google AdWords Editor itself. Version 8.5 is now available for all Google AdWords PPC Advertisers.
Naturally, along with the development of Google AdWords Editor 8.5, a number of small, but significant and highly useful changes are bought into play. All PPC Managers should be aware of these changes and will no doubt want to take advantage of them on a day to day basis when running any of their PPC Campaigns, large or small.
In order that the information concerning these new updates becomes easily digestible, Webrageous Studios has provided a concise but complete list of things to take note of below. If you are about to begin using the 8.5 version of the Google AdWords Editor then the following list is a necessary read. (more…)