Pay Per Click: An Important Education for the Next Generation
What are the things that we most hope for regarding our children and their development and growth? What are the things that we spend most of our time worrying about or wishing that they find?
In general, we all want our children to be happy, we want them to be healthy, we want them to be free of financial strain and worry and we want them to be successful in work and love. Knowing about Pay Per Click Advertising is not so high on the list, right?
What prevents our children from achieving these goals? A lack of education, early pregnancies and drug abuse come to mind immediately and this is why we worry when they skip school. It’s why we talk to them about safe sex and the effects of drug abuse and it’s why there are laws which prevent our children from being able to do certain things before they reach a certain age. But we don’t worry about an education in Pay Per Click, right?
Our children live in the modern world and they need help orientating themselves within this modern world. Believe it or not, an introductory education in Pay Per Click can further help our children to develop and grow healthily and with success. Find out how by reading the rest of this article…
Finding The Right Person
If a child can learn to generate a wealth of conversions through Pay Per Click Management, chances are they will be able to foster positive relationships in their personal lives and eventually choose a mate who is right for them in every respect. Pay Per Click can help them to create the right kind of relationship in which to raise their own children. Pay Per Click can help nurture generations of happiness and so the cycle will continue.
“How?” I hear you murmur.
Conversions require a successful partnership between effective advertisements and superbly optimized landing pages. A child proficient in the world of PPCAdvertising will learn that it takes two to tango, but that the “two” in the equation must be chosen very, very carefully.
If your child is a Pay Per Click Advertisement generating lots of quality lead traffic, he or she will understand that what is needed in his or her life is a complementing landing page perfectly optimized to match his or her advertisement’s form and focus.
Essentially, Pay Per Click marketing teaches our children how to search for the perfect mate and to avoid settling for anything less.
In the quest to find the perfect landing page that will complement the perfect advertisement, our children will have to try things out and experiment a little. AdWords management teaches them just how to do that. It is the perfect education.
However, we also need to make sure that while our children are searching for the perfect PPC combination that they protect themselves.
If a landing page looks interesting, but is poorly optimized, advertisements will teach our children that it is ok to test run that page to see what kind of value it might have in the future, even if its present statistics don’t look good. This will teach them to do their experiments and testing whilst protecting their campaigns and their advertising budgets.
Pay Per Click will teach them to use analytic packages to protect themselves when it comes to landing pages that are not optimized and this will prevent things from spiraling out of control. It will also allow them to analyze the data gathered to avoid repeating the same mistakes in the future. These “protected” Pay Per Click tests will help our children to develop and grow. The tests will help them to find that perfect match between advertisement text and optimized landing page without ever having to worry about creating an irreversible mistake generated thanks to the landing page and advertisement combination.
(I do hope the Pay Per Click metaphors are getting through!)
Desperation and Self Esteem
Children need to learn that it is impossible to please everyone and that they actually shouldn’t even attempt to do so. When a Campaign strives to appeal to everyone, it fails. It ends up looking desperate and without a clear idea about what it wants, who it is marketing to or what it has to offer.
A Campaign or a website that’s trying to please everyone is lacking in true personality, strength and self-esteem. If we can use Pay Per Click Management to teach our children to focus on what they want, who they are, what their positive qualities are and what things about themselves they should celebrate, their self-esteem will grow, they will lose the desperate look and attract the exact type of internet user that is right for their business.
Desperation is not attractive socially and in terms of Pay Per Click it won’t create conversions either.
Self-esteem is incredibly attractive and conversions thrive in a ppc environment full of self-esteem.
Other Kids Do It
This is perhaps one of the most frightening areas of parenthood. We all worry that our children will be influenced by others.
If our children practice working with Pay Per Click, and through trial and error recognize the fact that beautiful websites with slow-loading flash images and videos might look good but do very little in terms of creating successful conversions, they will also soon learn that what is good for one person might not necessarily be good for another.
AdWords Management can teach them to trust their own thoughts and avoid being influenced by someone else’s decision only because they want to remain part of a group.
I Don’t Know
The world of Pay Per Click is developing all the time. What’s more, it’s made up of a number of variables that are difficult to control and even more difficult to second guess without running sufficient tests beforehand to check what the effects might be on a particular campaign.
Why is this element of Pay Per Click important for child development?
Pay Per Click teaches children the value of admitting to not knowing something. Children who are educated in Pay Per Click Management will feel more comfortable in saying, “I don’t know, but if you give me some time to research or test the idea, I will be able to find out.”
Pay Per Click Management can teach our children to feel comfortable about admitting that they don’t know something. They will lose the embarrassment about their lack of knowledge because they will realize that it is impossible to know everything; that most people research in order to find out the answers to things they don’t know and that this is a perfectly acceptable way of doing things in life.
Our children can learn to self-develop and self-instruct through Pay Per Click. It is a healthy way of living and a positive way of approaching whatever life might throw at them.
Pay Per Click Advertising is not only a very successful form of online marketing but also one of the best ways of introducing our children to ways of coping with some of life’s most difficult challenges in a safe environment.