As of Friday 29th October 2010, Yahoo made a very important transition for all PPC Managers and PPC Advertisers who use the Yahoo PPC Service.
Yahoo! stopped serving advertisements form their own interface on Friday 29th and moved everything over to Bing, a change that had been in the pipeline for a long time and that has now finally been put to rest.
Bing has, since creation, been Microsoft’s answer to Google in terms of look and style. Bing is Microsoft’s attempt to provide a very clean looking interface for user search and the popularity of Bing has steadily increased over time since its launch.
Naturally this transition from Yahoo! to Bing has taken a lot of time for Microsoft to implement and there have been a number of concerns and issues along the way. However, the process has finally come to an end and all PPC Advertisements are now served via Bing in a bid to continue developing the positive effects that Bing has generated for Microsoft already.
Yahoo! has been reported to say: (more…)