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Why Google Ads Advertising is Great for Lawyers

by | Sep 7, 2015

With an estimated annual spend exceeding $100 billion, the US legal market is thriving. But while there’s plenty of raw potential in the market right now, finding the people who are looking for your services can be challenging. Running Google Ads campaigns that...

Google Ads Tips for Small Businesses

by | Jun 12, 2014

In this day and age of intense competition online, every business of every size has to make sure they have the right tools to gain an edge over their competitors and make money. After all, the world of ecommerce is a lot like the business world; it is dog eat dog and...

New to PPC? How do you make good optimization decisions?


by | May 24, 2013

So you’ve done some research and are ready to create a pay per click campaign for your business. Excellent choice. Now comes the hard part of making sure your PPC campaign is working for you. How do you make good optimization decisions if you’re new to PPC?  While it...

Why Google is better than Bing for PPC advertisers

by | May 21, 2013

If you’re thinking about investing in a Google AdWords campaign,, you couldn’t make a better decision for your company.  With 67 percent of market share and unmatched capabilities, Google is the clear choice for PPC advertisers. Sheer popularity is reason enough to...

What are the Main Advantages of Pay Per Click Advertising?

by | May 17, 2013

An updated version of this article is available here. What are the main advantages to be had from marketing your business online via pay per click advertising? 1. Anything from a local to global audience at the touch of a button The first top advantage of pay per...