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January 31st, 2013
Before we touch on any of the reasons as to why PPC Advertising is better for almost any kind of online marketing campaign than SEO, let us just say that SEO is not a complete waste of time. Our intention is not to bad mouth SEO.
SEO can be very effective, particularly when used in conjunction with PPC Advertising Campaigns, and this is not something that we are trying to refute entirely.
However, in our experience, PPC Advertising is better than SEO if you are looking for online marketing results and you want them fast. If speed and profit are the top two aims of your online marketing strategy, PPC is always going to be the best form of online advertising. SEO is always going to be running up behind.
Why?
Because SEO takes longer, you have less control over your audience, less control over who you compete with and less control over where your audience navigates to when they go to your site. With SEO you have to cover everything! You have to account for all possible events and this is, quite simply, a huge amount of work. Read the rest of this entry »
Tags: ppc advertising, PPC Best Online Advertising, PPC Best Online Marketing, PPC Marketing, PPC vs SEO
Posted in PPC Advertising For Beginners | No Comments »
June 4th, 2012
Whether you’re in the process of creating a new product or trying to find a tagline for you next big marketing campaign, testing the waters is a pivotal step. After all, you wouldn’t want to shell out thousands of dollars on developing a product or campaign only to find out that people don’t have a need for it.
 There a number of market research methods that you can use to assess the market validity of your prospective product. Common practices include conducting focus groups, surveys, or in-depth interviews to test ideas. However, while the above-mentioned tactics are effective in gathering data, they can often be time consuming, not to mention expensive.
If you’re someone who doesn’t have the time or budget to conduct elaborate studies, then consider using PPC advertising as your market research tool. Not only is it easy to set up, it’s also very cost-effective, because you’ll be able to control how much you spend on your campaigns.
On to PPC market research
Tim Ferriss, author of the best-selling book The 4 Hour Workweek, was one of the first people to popularize the use of PPC for market research. According to him, when he was choosing the title for his book, he decided to use Google AdWords to A/B test various titles. He created several text ads with different headlines and tracked the CTR of each ad. In the end, the ad with the headline “The 4 Hour Workweek” received the most clicks, and that’s how it ended up being the title of his best-seller. Read the rest of this entry »
Tags: ppc advertising, PPC advertising advice, ppc advertising tips
Posted in Guest Post, online marketing | No Comments »
August 15th, 2011
Pay per click advertising is so hot right now – kind of like a batch of cookies that has just been taken out of the oven. They smell so good that everyone wants to eat them right away. But if they do, they risk burning their fingers.
Pay per click advertising is just like this batch of hot cookies – jump in too quick and you risk burning your pay per click campaigns.
 If you are a pay per click advertiser or thinking about becoming one, you want to make sure that you know everything there is about managing a pay per click campaign before you rush in.
It’s true that pay per click advertising – like a batch of cookies – will be a delicious addition to your company’s advertising strategy as long as the right ingredients are used and it is left to cool before taking the first bite at pay per click. Read the rest of this entry »
Tags: Google AdWords Advertising, Google AdWords Marketing, Pay Per Click Advertiser, pay per click advertising, Pay Per Click Marketing, ppc advertising
Posted in PPC Management Community, Strategies for Improving PPC Management | No Comments »
June 2nd, 2011
For the first time in history, China looks set to overtake the US in the next five years as the world’s largest economy.
Yet Online Advertising is thriving and Pay Per Click Advertising has never been more affordable.
Link to article
While many economies have managed to come out the other side of the Global Financial Crisis relatively unscathed, the US still finds itself in the midst of an economic slump. The Australian dollar is now worth more than the US dollar despite being at 50 cents to the dollar just a couple of years ago, and is still climbing.
So why is it that Online Advertising is doing so well?
Pay Per Click Advertising – Affordable for all
Small businesses in particular have had to cut down on their advertising spending in the midst of the economic downturn. Many small businesses have been forced to tighten their expenses and develop strategies for lowering advertising costs.
The high costs of traditional advertising are now too much for many smaller companies. What this has meant is that Pay Per Click Advertising has started to soar.
The impact of Pay Per Click Advertising on advertising spending is something that many businesses involved in Pay Per Click still marvel at. The return on advertising spend through a couple of quality pay per click campaigns can be increased in no time with the right help.
The cost-effectiveness of Pay Per Click Advertising
When compared with print, broadcast or even other forms of Online Advertising, Pay Per Click is by far the most cost-effective.
By developing a focused pay per click strategy, the benefits of Pay Per Click Advertising can be incredibly rewarding. And when you decide to go with a dependable Pay Per Click Advertising management firm, your ROI will speak for itself.
Pay Per Click Advertising – direct to the consumers
The reason why Pay Per Click Advertising works so well is that it puts your product or service right in front of the eyes of your potential buyers. Pay Per Click Advertising works by aiming your products at the people who are already interested in what you’re selling.
So Pay Per Click Advertising is so affordable because it is able to cut out the masses and focus on buyers. Traditional advertising, on the other hand, is designed to reach as many people as possible with the hope that a few will purchase, which is why it ends up being so expensive.
By narrowly focusing your Pay Per Click Advertising campaigns on the people likely to buy your products or seek your services, you will find you’re making more conversions and spending less on marketing.
Through the help of a Pay Per Click Management expert, you can tightly focus those campaigns and have more success at turning clicks into conversions. By having those who are in the know manage your Pay Per Click Advertising campaigns, you are likely to bring in more return than you might have expected.
So go with the experts in Pay Per Click Advertising, Webrageous Studios. We’ll have your ROI increasing so fast you’ll wonder why you ever stuck with traditional advertising.
Link to results page
For more information on how we can help make the most of your Pay Per Click Advertising campaigns, take a look at this article on how Webrageous is putting advertisers on the map.
Link to articleFor the first time in history, China looks set to overtake the US in the next five years as the world’s largest economy.
Yet Online Advertising is thriving and Pay Per Click Advertising has never been more affordable.
 While many economies have managed to come out the other side of the Global Financial Crisis relatively unscathed, the US still finds itself in the midst of an economic slump. The Australian dollar is now worth more than the US dollar despite being at 50 cents to the dollar just a couple of years ago, and is still climbing.
So why is it that Online Advertising is doing so well?
Pay Per Click Advertising – Affordable for all
Small businesses in particular have had to cut down on their advertising spending in the midst of the economic downturn. Many small businesses have been forced to tighten their expenses and develop strategies for lowering advertising costs. Read the rest of this entry »
Tags: Advertising on Pay Per Click, Advertising with Google AdWords, Online Advertising, pay per click advertising, ppc advertising
Posted in PPC Management Basics, PPC Management Community | No Comments »
May 11th, 2011
Imagine you only have a bit of money in your pockets, you are set tasks to complete, you must travel all over the world to do them, and you are racing to beat your competitors. Sounds like reality TV show The Amazing Race, right? In fact, in this case we are talking about Pay Per Click Advertising.
Link to article.
Welcome to the Amazing Race of Pay Per Click Advertising
On your mark…
If you are advertising with Pay Per Click you are probably already or thinking about targeting your Pay Per Click advertising campaigns to locations all over the world. As a Pay Per Click Advertising consultant, it is important that they are prepared to meet their advertising clients’ needs as you race to different destinations around the world.
Pay Per Click Advertising consultants such as Webrageous Studios make sure that they are ready and set to go before you come on board. That way we are able to meet the challenges faced through advertising to a global audience.
Link to Home Page.
Things like language and location targeting abilities are crucial when it comes to meeting your Pay Per Click advertising demands when targeting your advertisements to audiences in various and often specific regions of the world.
Get Set…
As a participant in The Amazing Race you’d be set to run, hop in your car or get on a plane. The Internet has now made the need for travel obsolete when it comes to Pay Per Click advertising. Pay Per Click Advertising consultants, advertisers and clients can now conduct their advertising business anywhere in the world at the click of a button.
But Pay Per Click Advertising is still a race. If anything, the online world of advertising has made the race even more competitive as more people now have access to it. For this reason, it is important to choose a Pay Per Click Advertising consultant who is qualified and able to launch a successful Pay Per Click Advertising campaign for its clients.
GO!
And the race is on. Competition in Pay Per Click Advertising is fierce so it is important to keep a head above the rest.
The contestants in The Amazing Race wouldn’t get anywhere if they didn’t ask for help and directions from the locals. So make sure you consult the experts in Pay Per Click Advertising, avoid the obstacles, learn from experience, and get to the finish – and the advertising dollars – first!
Webrageous Studios ensures that it has all the Pay Per Click Advertising skills and tools necessary to keep up with a demanding and continually changing industry. It is also able to keep up with Pay Per Click Advertising clients that are travelling all over the world.
Find out how we are Winning the Pay Per Click Advertising Race.
Link to article on Webrageous Winning the Pay Per Click Advertising Race.
Imagine you only have a bit of money in your pockets, you are set tasks to complete, you must travel all over the world to do them, and you are racing to beat your competitors.
Sounds like reality TV show The Amazing Race, right? In fact, in this case we are talking about Pay Per Click Advertising.
Welcome to the Amazing Race of Pay Per Click Advertising
On your mark…
 If you are advertising with Pay Per Click you are probably already or thinking about targeting your Pay Per Click advertising campaigns to locations all over the world. As a Pay Per Click Advertising consultant, it is important that they are prepared to meet their advertising clients’ needs as you race to different destinations around the world.
Pay Per Click Advertising consultants such as Webrageous Studios make sure that they are ready and set to go before you come on board. That way we are able to meet the challenges faced through advertising to a global audience.
Things like language and location targeting abilities are crucial when it comes to meeting your Pay Per Click advertising demands when targeting your advertisements to audiences in various and often specific regions of the world. Read the rest of this entry »
Tags: Best Online Advertising, Best Pay Per Click Advertising, pay per click advertising, Pay Per Click Marketing, ppc advertising
Posted in Pay Per Click Tips and Advice, Strategies for Improving PPC Management | No Comments »
September 1st, 2010
 Pay Per Click Management is the kind of online marketing that works for businesses that have products to sell, right? It is the kind of online marketing that works for travel companies or online shoe stores; those kinds of businesses that appeal to a large consumer market and which tap into that materialistic nature of the regular human being?
Wrong! Read the rest of this entry »
Tags: divorce attorney, divorce lawyer, ppc advertising, PPC management, Webrageous Studios
Posted in PPC Management Community, Webrageous Blog Community, Webrageous News | No Comments »
August 27th, 2010
 Online Marketing for divorce lawyers in the form of PPC Management is best achieved if employing the expertise of a PPC Management Company. However, it is important to choose a PPC Management Company that has experience and success in the online marketing of divorce lawyers in particular.
Why?
Logically, if you are employing a PPC Management Company to improve the online marketing success of your divorce lawyer business, then it makes good financial and business sense to work with a company that already has experience and know-how in the field. Read the rest of this entry »
Tags: divorce attorney, divorce lawyer, ppc advertising, PPC management, Webrageous Studios
Posted in PPC Management Community, Webrageous Blog Community, Webrageous News | No Comments »
August 24th, 2010
 How might a divorce attorney go about marketing their business? Without giving much thought to the idea, a foolish and inexperienced divorce attorney might try the following marketing techniques:
1. Tell a friend that they saw that same friend’s wife or husband dining romantically with someone else and then finish the conversation by giving that then sad and distraught friend their divorce attorney business card, accompanied by a look of deeply feigned compassion!
2. Sit outside a marriage counseling unit with a large batch 50% off divorce attorney voucher handouts and simply wait for the troops to march on in!
3 Get a part time second job as a post man/woman and burn all the cards or packages sent to loved ones on Valentine’s day; posting divorce attorney marketing leaflets through each letterbox on his or her route instead!
However, divorce attorney marketing techniques such as those suggested above are, quite frankly, just a little drastic, not to mention more than a little amoral. Indeed, there are far better ways of marketing yourself as a divorce attorney; ways that are both less cruel and far more effective. Read the rest of this entry »
Tags: divorce attorney, divorce lawyer, ppc advertising, PPC management, Webrageous Studios
Posted in PPC Management Community, Webrageous Blog Community, Webrageous News | No Comments »
August 19th, 2010
 Pay Per Click Management is becoming more and more complex and competitive by the day, particularly if managing Pay Per Click Campaigns through Google AdWords. For this reason it is important to search for a trusted and experience Pay Per Click Management Company that can take care of all your advertising needs for you whilst you concentrate on running your business.
However, what is perhaps even more important is to find a Pay Per Click Management Company that has sufficient experience and success in managing advertising campaigns within your line or area of business. Therefore, if you are a divorce attorney looking for Pay Per Click Management Services, Webrageous Studios should be your first choice.
Webrageous Studios can lay claim to a huge amount of success and experience in the specific Pay Per Click Management of divorce attorneys. So much so, that some of Webrageous’ present clients have been happily reporting that they have been signing off as much as $10,000 worth of cases in one week, thanks to the marketing efforts of Webrageous Studios. What’s even more impressive is that this client was only spending $1000 a week on PPC Advertising. You do the math! Read the rest of this entry »
Tags: divorce attorney, divorce lawyer, ppc advertising, PPC management, Webrageous Studios
Posted in PPC Management Community, Webrageous Blog Community, Webrageous News | No Comments »
August 17th, 2010
 If you are going to set up a series of advertisements on Google AdWords as part of your Pay Per Click advertising campaign, it is well worth considering the option of using an image based advertisement as opposed to the traditional text based version.
Why?
Because as a general rule image advertisements or video advertisements, which can both be used when advertising on the Content Network, are advertisements which tend to have more of an impact on the internet user. In this way, your advertisements are likely to stand out more and attract a lot more attention; attention that will help you to achieve a higher conversion rate. Read the rest of this entry »
Tags: adwords image advertisements, image advertisements, ppc advertising
Posted in Google Updates, online marketing, Strategies for Improving PPC Management | No Comments »
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