Is Pay Per Click Fraud really a Threat?

What is the truth behind pay per click fraud? Is it getting worse or has it always been around and every now and then the industry suffers from a classic case of Chinese whispers, aimed to frighten pay per click advertisers into investing in pay per click fraud...

Avoiding Pay Per Click Fraud

What can you do if pay per click fraud constantly weighs on your mind? The benefits of pay per click advertising are great but what happens if pay per click fraud was to rear its ugly head? What would you do?   The good news is that pay per click fraud is not as...

The Four Keys for Click Fraud Prevention

Click fraud is often hyped up in the world of pay per click advertising. There is no doubt that there are many advertisers who experience click fraud. But is it really as big a problem as it is made out to be? Before we delve further into this subject with you we want...

Google AdWords Click Fraud – Are You Sure?

Do you think you might have been a victim of click fraud on Google AdWords? Are you sure? While there are some people that experience click fraud, there has been a lot of evidence recently that suggests it is not as big a problem as some people might think. What’s...

How to Stop Click Fraud

It is an unfortunate fact that click fraud continues to impose on the returns of advertisers using pay per click. While it is not as massive a problem as recent media hype has suggested, there is no denying that there are some pay per click advertisers who continue to...