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June 30th, 2010
 Reputation Management is a form of SEM whereby any company, business or website tries to respond to, interact with and maintain a positive presence of itself on the Internet by reaching out to all the different places on the Internet that it can think of.
For example, posting positive reviews on blogs, Facebook and Twitter, or suggesting content from the site through other third party sites such as Digg.com are ways in which successful online reputations can be built. Managing those online reputations with success is even more difficult because it means responding to comments, answering emails, connecting and interacting with readers or potential customers ALL THE TIME. This is time-consuming and hard work. Read the rest of this entry »
Tags: management tools, reputation management, reputation management tools
Posted in New PPC Management Tools | No Comments »
June 29th, 2010
 One of the best ways in which to work on the SEO of any website and to drive traffic to raise the probability of increasing the number of conversions that are achieved is to tap into current events and popular search keywords that are seasonal or timely. For this reason, if you are not already tapping into the huge SEO possibilities associated with the World Cup 2010, you should be. This post intends to provide a few creative ideas for SEO that could be set in motion over the new few weeks of sporting hype.
Advertisement text, for example, could be focused on marketing towards a World Cup 2010 internet crowd. Images and content on a website you are trying to optimize could be adapted to focus on the World Cup 2010. In fact, entire new landing pages could be created to tap into the optimization possibilities available thanks to this popular world sporting event. Read the rest of this entry »
Tags: marketing strategies, PPC strategies, SEO strategies, world cup 2010
Posted in Strategies for Improving PPC Management | No Comments »
June 28th, 2010
 To find out exactly what style of article or post is likely to be featured on the Digg.com front page or how to generate content that is going to achieve a high number of diggs, read the full length article on the subject on the Webrageous Studios website. Webrageous Studios presents a selection of data taken from the Digg.com website on Wednesday 2nd June 2010 in order to reveal through hard data the features needed to create articles that will be successful in pulling in traffic from Digg.com. Read the rest of this entry »
Tags: digg, linkbaiting, linkbaiting tips
Posted in Strategies for Improving PPC Management | No Comments »
June 24th, 2010
 Any PPC Manager will already know that the masterminds at Google seem to work around the clock to develop tool after tool and application after application in order to make PPC Management easier and more effective. At the same time, all these new developments also add to the difficulty of working within the Google AdWords System because there is always something new to learn. Maintaining a careful eye on the developments in PPC at Google is both essential and very demanding.
For that reason, this post highlights three more of the best PPC Management Tools from Google that have recently been announced, one of which is still in the Beta Testing Stage at present. This blog, in general, aims to filter through as much of the Google News that is possible as and when the information becomes available, because Webrageous Studios knows how useful it is to have someone filter through the bundles of information for you and to present that information in a much more user friendly manner.
Therefore, the following three Google Management Tools are listed below at lighting speed with the focus being on highlighting the basic facts of each in turn. We hope you find this post useful in terms of content and format. Read the rest of this entry »
Tags: google news, google tools, PPC management
Posted in Google PPC Management Tools | No Comments »
June 23rd, 2010
 Search Engine Optimization (SEO) is important to anyone who has a website. If you want to promote something, if you have products to sell or if you have services to offer, SEO is something to consider. Even if you utilize the power of PPC Advertising, SEO is still important. The scenario is as follows…
You have hired an experienced and trusted PPC Management Company, such as Webrageous Studios, to manage your PPC Advertising Campaign and you are receiving constant traffic to your site and a healthy number of conversions every month. You’re not making a huge amount of money from your Google AdWords Advertising, but you are certainly not losing money and you are very happy with the results delivered by your PPC Management Company. Read the rest of this entry »
Tags: SEO, SEO basics, SEO tips
Posted in PPC Management Basics, Strategies for Improving PPC Management | No Comments »
June 22nd, 2010
 For all those PPC geeks, advertisers and managers out there who have as unquenchable a thirst for film as they do for PPC, this article is going to take you on a “Mad Hatter” ride through the world of, not Alice’s, but “PPC’s Wonderland.” Tim Burton’s 2010 reprisal of Lewis Carroll’s slightly warped, “Alice in Wonderland,” provides the perfect premise from which to begin looking at Google Campaign Management in a fresher light.
To begin the set the scene, Johnny Depp as the loveable and somewhat courageous Mad Hatter in the movie continues to ask the question, “Why is a raven like a writing desk? Why is a raven like a writing desk?” and nobody has the answer. Indeed, the audience begins to wonder whether there is even an answer to be found. Read the rest of this entry »
Tags: google campaign management, google campaigns, google management
Posted in Strategies for Improving PPC Management, Uncategorized | No Comments »
June 21st, 2010
 If you don’t know what linkbaiting is then you need to read the “Six Linkbaiting Resources” article posted on the Webrageous Studios website. If you know what linkbaiting is but you are looking for some great resources to brush up on your existing techniques and knowledge, then you need to read the “Six Linkbaiting Resources” article posted on the Webrageous Studios website. Lastly, if you are the God of Linkbaiting and could teach the linkbaiting nerds who work for top SEO companies a thing or two, you still need to read the article posted on the Webrageous website just to see whether we’ve actually listed something that you yourself may have written on the subject as a point of reference for our more humble blog readers. Read the rest of this entry »
Tags: linkbait, linkbait resources, linkbaiting, linkbaiting resources
Posted in Strategies for Improving PPC Management | No Comments »
June 18th, 2010
 Many people know that they can “tweet” on Twitter. After all, that is what it is for… Tweeting. The site is even recognized by a little blue bird that can be seen chirping and “tweeting” its way around the Internet every day. Therefore, catching on to the idea of tweeting is not that difficult for anyone. However, Twitter is SO much more than just simple tweeting and Webrageous Studios would like to share 10 Twitter applications that can be used in many ways and for many purposes. Read the rest of this entry »
Tags: twitter, twitter applications, twitter tools
Posted in Strategies for Improving PPC Management | No Comments »
June 17th, 2010
Does your PPC campaign have a poor Quality Score? Does it cost your PPC client a lot of money to run because the Quality Score is so low. Have you spent a huge amount of time trying to refine keyword relevancy and ad group relevancy to counteract this problem without success? Do you find that you simply have to work too long on trying to improve Quality Score? It may be that the PPC campaigns you manage have excellent Quality Scores, but you aren’t getting any sleep in order to get them to this stage? If so, why not look into utilizing the program Speed PPC which was specifically designed in 2007 to counteract all of these problems in one foul swoop? Read the rest of this entry »
Tags: ppc advertising, PPC management, Quality Score, Speed PPC
Posted in New PPC Management Tools | No Comments »
June 16th, 2010
 The following bullet point list contains the six most common types of internet searchers that browse the internet everyday either looking for information or carrying out specific tasks. The internet searcher types are:
- The navigational searcher
- The known item searcher
- The named page searcher
- The informational searcher
- The ad-hoc searcher
- The transactional searcher
To find out what these different internet searcher labels actually refer to, read the full length article on the subject via the Webrageous Studios website. The material included in the article is really useful in terms of thinking about the principals of search engine optimization (SEO) and keyword development. Read the rest of this entry »
Tags: internet searchers, internet users, SEO basics, SEO tips
Posted in PPC Management Basics | No Comments »
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